by Ardrich
January 26, 2011 in Events
Date: 23 February 2011
Venue: The Queen Elizabeth II Conference Centre‚
Broad Sanctuary,
London
Cost: £100.00 + VAT
Event website
Top brands share trade secrets at our first ever search marketing showcase.
Attend this one time event and find out how top brands including Marmite, the V&A, Dell and Skittles have used social media and online reputation to galvanize their online marketing strategies.
by admin
July 8, 2010 in Events
Wed 14 July 2010, from 9:30am – 12:30pm
One Central Park
Northampton Road
Manchester, M40 5BP, UK
Cost: Early Bird: £120+VAT, Standard: £150+VAT
Event Website / Book Now
Description:
Isn’t it time you learnt how to strategically grow and market your organisation on free social media platforms like Facebook, Twitter and LinkedIn?
Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.
by admin
July 8, 2010 in Events
Mon 12 – Mon 19 July 2010, from 9:30am – 5:30pm
Internet Advertising Bureau
14 Macklin Street
Covent Garden, WC2B 5NF, UK
Cost: £800 – members
Event Website
What it covers:
When it comes to brand building digital is one of the most powerful weapons in a marketer’s armoury. The explosion in internet use has opened up a whole new range of tools and platforms, as well as new audiences, which brands can use to increase their online presence.
by admin
June 22, 2010 in Events
Thu 1 Jul, 2010 from 9:00am – 5:30pm
Kings Place
90 York Way
London, N1 9AG, UK
Cost: Prices start at £295 (use code ‘Chinwag’ for 10% discount)
Event Website
Description:
Technology, society and the future: Changing the world through the internet.
The Guardian’s Activate Summit is back. After an incredible first year, this powerful gathering of global visionaries returns for a day of ideas and inspiration, providing insight into how the web and associated.
by admin
May 20, 2010 in Events
Thu 27 May, 2010 from 6:30pm – 9:30pm
ESCP Europe
527 Finchley Road
London, NW3 7BG, UK
Cost: £95
Event Website
Description:
* Develop an effective online strategy aligned with your business goals
* Create a strong personal brand online, defining your USPs and target audience
* Get the most out of Social media: Linkedin, Facebook, Twitter and blogging
* 3 hours of interactive exercises and case studies
by Ardrich
May 7, 2010 in News Roundup
Short films, fun pieces and product placement in music videos are gaining more dominance in the marketing strategies, Advertising Age reports.
The shrinking attention span of the consumers has forced advertisers to gradually move from 60-second spots to 30-, 15 and even 5. Now the length is making its way back – and beyond – as advertisers are recognising the value of entertainment.
by admin
March 31, 2010 in News Roundup
Facebook is reported to be ditching the ‘become a fan’ option, instead asking users to ‘like’ a brand.
The new way is said to better represent the nature of the interaction. Michael Lazerow, CEO of social media advice agency Buddy Media, described ‘liking’ a brand as a lower threshold for users.
He said: “The idea of liking a brand is a much more natural action than (becoming a fan) of a brand.”
by admin
January 13, 2010 in Events
Tue 16 Feb, 2010 at 9:30am
Internet Advertising Bureau
14 Macklin Street
Covent Garden, WC2B 5NF, UK
Cost: £950
Event Website
Description
What it covers
When it comes to brand building digital is one of the most powerful weapons in a marketer’s armoury. The explosion in internet use has opened up a whole new range of tools and platforms, as well as new audiences, which brands can use to increase their online presence.
